📲 Social Media

Writing and designing for social media is a unique art form. My approach incorporates meaningful messaging with various forms of eye catching visuals that support marketing goals for both in-house needs and external clients. Still waiting to go viral.

Post Examples

My work has included managing the content creation and publishing for posts across multiple social channels, primarily Facebook and Instagram. Here are a few social posts that I’m proud of - from more than 500 I’ve produced during my tenure - that have helped spread awareness, showcase impact and drive follower engagement.

Graphics Examples

GIFs and static images for in-house, agency and freelance clients, created with flexible design in mind that allows them to work across multiple channels.

Social Analytics

The data demonstrates a consistent growth in post reach and page visits across Facebook and Instagram during January 2021 to July 2023.

This coincided with organic follower growth on Facebook and Instagram, by 30% and 27% respectively.

Meta pixels were installed in the website code to further track user touch points and engagement across channels.

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Based in Richmond, Virginia.